Author: Santonu Dhar FCMI
Santonu Kumar Dhar is a writer, consultant, mentor, and business owner. He has been recognized as a fellow at the Chartered Management Institute (CMI) in the United Kingdom since 2018. Santonu has also studied Data Science at prestigious institutions like Indian Institute of Technology, IIT Roorke and Indian Institute of Technology, IIT Guahati. He has completed multiple massive online courses in Business, Computer Science or Data Science from renowned organizations such as Harvard University, University of London, IBM, and Google. He is also an author of few novels, such as Life of Love and The Effort. Learn more from his official website santonudhar.org
5 Ways to Streamline Your Small Business Hiring Process
“5 Ways to Streamline Your Small Business Hiring Process” is a practical and insightful guide written by John Smith, an experienced entrepreneur and small business owner. In this book, Smith shares his expertise and knowledge on how small businesses can optimize their hiring processes to attract top talent and build a strong team. With a focus on efficiency and effectiveness, the book offers valuable strategies and tips that can help small business owners navigate the complexities of recruitment and hiring. Whether you are a new entrepreneur looking to expand your team or a seasoned business owner seeking to improve your…
What Are Revenue Streams?
Revenue, which is the money a company earns from its business operations, is a crucial indicator of its performance. Understanding how a business generates income and effectively managing these sources is essential for its prosperity. In this discussion, we will delve into revenue streams—the ways in which businesses generate revenue and the various categories associated with them. Examples such as Apple demonstrate the significance of having diverse revenue streams to sustain profitability. By exploring the definition of revenue streams, the different types, and their significance in achieving business objectives, we can gain insight into their importance for business success. What…
5 Steps to Creating a Strong Brand Identity
Establishing a strong brand identity is crucial for a successful business. It helps your company stand out and be remembered by customers, leading to increased sales and customer loyalty. In today’s competitive market, having a strong brand identity is essential for attracting and retaining customers, as well as building their trust. This article will discuss how to create a solid brand identity. Your brand is how people perceive your company. No matter how great your products or prices are, your branding sets you apart in a crowded market. A strong brand identity is vital for long-term success and business growth.…
What is Social Media Marketing? 6 Strategies for Social Media Marketing
A social media marketing strategy is a plan that outlines your goals and actions on social media, helping you keep track of your progress. It’s important to make your plan clear and focused to make sure it works well. By following our nine-step plan and advice from Amanda Wood, Hootsuite’s Senior Manager of Social Marketing, you can create your own successful strategy. In today’s digital world, social media is vital for businesses to connect with customers, boost brand awareness, and increase sales. This blog will guide you how to create a strong social media marketing plan to help your business…
The Best Accounting Software for Small Businesses
Managing your money and keeping track of what you spend can be tough for small business owners. But don’t worry! There are special computer programs called accounting software that can make things easier for you. In the year 2023, there will be lots of different accounting software options to choose from. Each has its own advantages and benefits. In this blog post, we’ll talk about the best accounting programs made especially for small businesses in 2023. Whether you just need a simple program to organize your bills and expenses or a more advanced one to handle paying your employees and…
How To Create A Great Visual Presentation?
In today’s fast-paced world, delivering impactful presentations can make you stand out from others. Visual presentations are now the norm in fields like education and business. However, not all presentations are equally good. Some leave a strong impression, while others are easily forgotten. So, what makes a great visual presentation? How can you make sure your presentations are interesting, memorable, and effective? Look no further. In this complete guide, we will explore the dos and don’ts of creating exceptional visual presentations. Whether you’re a student aiming for academic success, a professional who wants to make an impact at work, or…
Importance of Motivation in Teamwork
Motivation in teamwork is crucial for a team to succeed. It helps team members stay dedicated, enthusiastic, and efficient. In this blog post, we will discuss the significance of motivation in teamwork and its impact on a team’s performance. I have witnessed firsthand the power of motivation in transforming a team and aiding them in achieving their objectives. Drawing from my experience of working in IT and business management for more than 12 years, I aim to provide valuable insights on motivating your team and fostering a supportive and successful workplace. Let’s begin exploring ways to enhance motivation and teamwork.…
How to Make Friends at Work with Professionalism?
Making friends at work can make your job more fun and help you work better. Having good relationships with your coworkers can create a supportive environment and even lead to more opportunities for your career. But, it’s crucial to be careful when building these relationships. There are some important rules to follow when trying to make friends at work. In this blog, we will discuss 6 simple dos and don’ts to help you build strong connections while still acting professionally. By following these tips, you can develop lasting friendships that improve your time at work. Why are friendships at work…
The Importance Of Listening For Company’s Success
In today’s fast-paced and technologically driven world, the importance of active listening in the workplace often goes unnoticed. With the rise of digital communication tools, such as emails and virtual meetings, we have become accustomed to multitasking and waiting for our turn to speak. However, the art of active listening is a vital aspect of effective communication that should not be underestimated. It serves as a key ingredient in building strong relationships, fostering collaboration, and boosting overall productivity. In this blog post, we will delve into the significance of active listening in the workplace and uncover how mastering this skill…
How to Evaluate Your Digital Strategy Effectively
The digital landscape is an ever-evolving ecosystem that encompasses all aspects of online presence and engagement. In today’s fast-paced world, businesses and individuals must evaluate their digital strategy to stay relevant and competitive. As an author, entrepreneur, and management consultant with over 12 years of experience in the IT industry, business, and management, I understand the importance of adapting to this dynamic environment. Throughout my career, I have witnessed firsthand the transformative power of a well-crafted digital strategy. In this blog, I will delve into the intricacies of the digital landscape, providing insights, tips, and strategies to help you evaluate…